Loopio vs Qvidian (Upland Software)
A side-by-side comparison of Loopio and Qvidian for UK suppliers — features, pricing, and who each tool best suits. Honest about where each is genuinely stronger.
TL;DR
Loopio: Loopio is a Canadian enterprise RFP response platform. It centralises an answer library, routes RFP/RFI/security-questionnaire responses to subject-matter experts, and tracks completion across deals. Strong in US/Canadian enterprise sales.
Qvidian (Upland Software): Qvidian is a long-established US enterprise proposal-automation platform now part of Upland Software's suite. It centralises RFP response, answer libraries, and proposal templating for large sales organisations.
Loopio vs Qvidian: side-by-side
| Feature | Loopio | Qvidian (Upland Software) |
|---|---|---|
| Category | RFP response | RFP response |
| Origin | Canada · founded 2014 | USA · acquired by Upland Software in 2015 |
| Primary audience | Enterprise sales / proposal teams | Enterprise proposal teams |
| Pricing model | Annual enterprise contracts; commonly £15k+/yr range, custom-quoted | Annual enterprise contracts, custom-quoted |
| UK public sector focus | No | No |
| Free plan | No | No |
| Live UK tender feed | No | No |
| Bid library | Yes | Yes |
| Tender-pack parser | Yes | Yes |
| AI bid drafting | Limited / assist | Limited / assist |
Where Loopio is stronger
- Best-in-class answer library and SME routing workflow for very large response teams
- Strong integrations with Salesforce, Slack and major enterprise sales stacks
Where Qvidian is stronger
- Long track record in large US enterprise proposal environments
- Part of a broader Upland Software suite (CRM, marketing, sales)
Best for Loopio
Mid-market or enterprise sales teams responding to dozens of vendor RFPs per month across regulated industries.
Best for Qvidian
Large US enterprises already on the Upland Software stack with a dedicated proposal-automation function.
There's also a third option
BidWriter — AI bid writing built for UK SMEs
If you're a UK supplier bidding into public sector contracts, BidWriter is purpose-built for the job — UK public sector specialism, AI drafting, integrated live tender feed, free plan, and per-seat pricing from £49/mo. No annual enterprise contract required.
FAQs
What's the difference between Loopio and Qvidian (Upland Software)?
Loopio is rfp response for enterprise sales / proposal teams. Qvidian is rfp response for enterprise proposal teams. The full feature-by-feature breakdown is in the table on this page.
Which is better for UK public sector — Loopio or Qvidian (Upland Software)?
Loopio has no specific UK public sector focus; Qvidian has no UK public sector focus. For UK suppliers bidding into government, framework agreements and NHS, the more specialist option is usually the better starting point — but worth weighing against the rest of the comparison table.
Is Loopio cheaper than Qvidian (Upland Software)?
Loopio's pricing: Annual enterprise contracts; commonly £15k+/yr range, custom-quoted. Qvidian's pricing: Annual enterprise contracts, custom-quoted. Whichever fits your team's size, contract length, and per-bid economics best is the right answer — both can work out cheaper depending on your situation.
Who should pick Loopio?
Mid-market or enterprise sales teams responding to dozens of vendor RFPs per month across regulated industries.
Who should pick Qvidian (Upland Software)?
Large US enterprises already on the Upland Software stack with a dedicated proposal-automation function.
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