Who won: The provision of a Footfall and Consumer Insights Platform

About this contract

The Authority is seeking to procure a Footfall and Consumer Insights Platform and aims to secure a solution that provides anonymised, real‑time behavioural analytics, including: • Footfall and dwell time analysis • Visitor origin and catchment mapping • Consumer spending profiles • Benchmarking against similar towns • Intuitive dashboard reporting for officers and key stakeholders The requirement covers the district’s three largest town centres: Carterton, Chipping Norton and Witney, with the system expected to support activity monitoring, performance analysis, and strategic decision-making across these locations. The estimated value of the contract is £63,000 over a three‑year term (19/06/2026 – 18/06/2029).

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• ✓Answer against the marking scheme, not the question text — West Oxfordshire District Council scores each response, so map your evidence to the published criteria and weightings.
• ✓Lead with evidenced capability and social value — for public sector work these usually outweigh price.
• ✓Show recent, comparable delivery: name similar public sector contracts you've delivered for public bodies, with measurable outcomes.
• ✓This one's been awarded — but West Oxfordshire District Council retenders on a cycle. Get matched the day the next one lands and start your draft early.

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