How to win: West Midlands Academy Trust Tender for Catering Services

About this contract

Founded in January 2025, West Midlands Academy Trust (WMAT) was established through the collaboration of Hall Green School, Kings Norton Girls’ School, and Swanshurst School. The Trust are seeking a contractor to provide catering services at two of their schools, Kings Norton Girls' School, Selly Oak Road, Birmingham, B30 1HW; and Hall Green School Southam Road, Hall Green, Birmingham B28 0AA The contract will be awarded for a period of 3 years commencing 1st August 2027 with an option to extend for a further one plus one years, which will be measured on the achievement of agreed Key Performance Indicators (KPI’s), from Day One of the contract. The contract value is envisaged as £1,723,917 for 3 years.

How to win contracts like this

• ✓Answer against the marking scheme, not the question text — West Midlands Academy Trust scores each response, so map your evidence to the published criteria and weightings.
• ✓At £1,723,917, expect quality and social value to carry a large share of the score — price alone rarely wins services work.
• ✓Show recent, comparable delivery: name similar services contracts you've delivered for public bodies, with measurable outcomes.
• ✓Start early: it closes 7 December 2026 and a strong bid takes iteration.

BidWriter drafts your responses from your company profile, scores them against the marking scheme, and tracks your whole pipeline. Free to start — no card needed.

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