Live tender

How to win: UK & International Student Recruitment Media Planning & Buying for RGU

A services contract from Robert Gordon University, worth £750,000. Below: what it involves and how to write a winning bid for it.

Buyer

Robert Gordon University

Value

£750,000

Closing date

14 October 2026

About this contract

Provision of UK & International Student Recruitment Media Planning & Buying for Robert Gordon University.

How to win contracts like this

✓Answer against the marking scheme, not the question text — Robert Gordon University scores each response, so map your evidence to the published criteria and weightings.
✓At £750,000, expect quality and social value to carry a large share of the score — price alone rarely wins services work.
✓Show recent, comparable delivery: name similar services contracts you've delivered for public bodies, with measurable outcomes.
✓Start early: it closes 14 October 2026 and a strong bid takes iteration.

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