Who won: South West Smokefree Communications Campaign

About this contract

The Council has appointed an agency to deliver a regional mass-media smoking cessation campaign including the creation and ongoing maintenance of a regional programme website. The primary goal of the campaign is to increase the number of smokers making quit attempts across the South West, with a particular focus on the people with the most entrenched smoking behaviours living in areas affected by deprivation.

Who won contracts like this

• ✓Answer against the marking scheme, not the question text — North Somerset Council scores each response, so map your evidence to the published criteria and weightings.
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