Who won: Provision of Behavioural Insights & Economics Expertise to NHS Staffordshire and Stoke-on-Trent ICB

About this contract

The contract is awarded for an initial period up to 31st March 2027 - £125,000 exc. VAT Optional extension for up to 12 months (until 31st March 2028) - £125,000 exc. VAT Maximum contract term - 24 months Maximum contract value - £250,000 exc. VAT The NHS England National Commercial and Procurement Hub supported NHS Staffordshire and Stoke-on-Trent ICB to procure a Behavioural Science expertise and population analytics solution. The Government Commercial Agency (formally Crown Commercial Services) G-Cloud 14 Framework (RM1557.14) Lot 3 process (including buying guide) was used for this framework award.

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• ✓Answer against the marking scheme, not the question text — NHS SOUTH, CENTRAL AND WEST COMMISSIONING SUPPORT UNIT scores each response, so map your evidence to the published criteria and weightings.
• ✓At £125,000, expect quality and social value to carry a large share of the score — price alone rarely wins services work.
• ✓Show recent, comparable delivery: name similar services contracts you've delivered for public bodies, with measurable outcomes.
• ✓This one's been awarded — but NHS SOUTH, CENTRAL AND WEST COMMISSIONING SUPPORT UNIT retenders on a cycle. Get matched the day the next one lands and start your draft early.

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