How to win: PQ0705 - Behavioural Systems Mapping

About this contract

Birmingham City Council (the Council) is seeking to commission a specialist behavioural science consultancy to design and deliver a comprehensive behavioural systems model to understand the drivers of car and vehicle dependency across Birmingham and determine targets for behavioural interventions. This work will directly support the development and implementation of the city’s Healthy Streets programme, which aims to shape neighbourhoods that are safer, easier to navigate, and more pleasant to live in by supporting greater use of walking, cycling and public transport, and decreasing dependence on private vehicles. Vehicle dependency is a multifaceted behavioural challenge influenced by numerous interacting factors, such as habits, feelings of safety and ease, access to transport options, and broader environmental and societal influences. To address this complexity, BCC requires a robust, evidence‑informed modelling approach capable of identifying the most influential behavioural drivers and the highest‑impact opportunities for change. The Council will be using its free to use e-tendering system (in-tend) for the administration of this procurement process and potential suppliers mu

How to win contracts like this

• ✓Answer against the marking scheme, not the question text — Birmingham City Council scores each response, so map your evidence to the published criteria and weightings.
• ✓At £45,000, expect quality and social value to carry a large share of the score — price alone rarely wins services work.
• ✓Show recent, comparable delivery: name similar services contracts you've delivered for public bodies, with measurable outcomes.
• ✓Start early: it closes 8 October 2026 and a strong bid takes iteration.

BidWriter drafts your responses from your company profile, scores them against the marking scheme, and tracks your whole pipeline. Free to start — no card needed.

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