How to win: Parenting Support Service

About this contract

Medway Council is seeking to commission a Parenting Support Service as part of the Best Start in Life (BSiL) programme, aimed at improving outcomes for children in the early years. The overarching aim of the service is to provide accessible, evidence-based parenting support and training to families, with a particular focus on increasing the likelihood of children achieving a good level of development at the end of Reception. The service will deliver a blended model of universal and targeted support, combining community-based provision with more intensive home-based interventions. Delivery will include: •Community outreach and engagement, including regular stay-and-play sessions in wellbeing centres and other local venues •A visible presence at community events to promote access and engagement •Home visiting support, including both self-referral and Early Help pathways •Support for parents to address wider determinants of health, working in partnership with the wider BSiL network to reduce health inequalities •Early identification of perinatal mental health (PMH) and parent-infant relationship (PIR) needs, with appropriate signposting and referrals The service will also play a key

How to win contracts like this

• ✓Answer against the marking scheme, not the question text — Medway Council scores each response, so map your evidence to the published criteria and weightings.
• ✓At £500,000, expect quality and social value to carry a large share of the score — price alone rarely wins services work.
• ✓Show recent, comparable delivery: name similar services contracts you've delivered for public bodies, with measurable outcomes.
• ✓Start early: it closes 14 July 2026 and a strong bid takes iteration.

BidWriter drafts your responses from your company profile, scores them against the marking scheme, and tracks your whole pipeline. Free to start — no card needed.

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