How to win: Milton Keynes College Marketing and Advertising Services

About this contract

Milton Keynes College are seeking to appoint a progressive, forward?thinking advertising agency partner who can: Lead our paid social and PPC activity, Support with media buying for any future OOH or TV campaigns and Work collaboratively with the college to innovate and evolve the next phase of their student recruitment strategy.

How to win contracts like this

• ✓Answer against the marking scheme, not the question text — Milton Keynes College scores each response, so map your evidence to the published criteria and weightings.
• ✓At £800,000, expect quality and social value to carry a large share of the score — price alone rarely wins services work.
• ✓Show recent, comparable delivery: name similar services contracts you've delivered for public bodies, with measurable outcomes.
• ✓Start early: it closes 19 June 2026 and a strong bid takes iteration.

BidWriter drafts your responses from your company profile, scores them against the marking scheme, and tracks your whole pipeline. Free to start — no card needed.

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