Who won: Media Planning

About this contract

Provision of media planning services to support HMRC's statutory, operational and strategic marketing campaigns. Services will include strategic media planning, audience insight, channel planning, campaign implementation support, media optimisation and performance reporting across paid advertising channels

Who won contracts like this

• ✓Answer against the marking scheme, not the question text — HM Revenue & Customs scores each response, so map your evidence to the published criteria and weightings.
• ✓Lead with evidenced capability and social value — for public sector work these usually outweigh price.
• ✓Show recent, comparable delivery: name similar public sector contracts you've delivered for public bodies, with measurable outcomes.
• ✓This one's been awarded — but HM Revenue & Customs retenders on a cycle. Get matched the day the next one lands and start your draft early.

BidWriter drafts your responses from your company profile, scores them against the marking scheme, and tracks your whole pipeline. Free to start — no card needed.

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