How to win: Media Monitoring

About this contract

The Met Office is frequently referenced in online, print and broadcast media in stories relating to the weather, climate science and the wider industries we provide services to. As an indication of scale, in the last calendar year (1 Jan 25 - 31 Dec 25) our assigned keywords recorded 511,412 online, 114,528 broadcast and 3,004 print article mentions in our current media monitoring tool. The ability to measure, analyse and report on this coverage is crucial for our situational awareness and ability to measure the success of our communications outputs. We are also required to provide reviews and summaries for our executive and for wider office awareness. Additionally, the ability to reach media at all levels across traditional print, online and broadcast is important to maximise the reach of our messages. A comprehensive and up-to-date journalist and media outlet database is therefore an important part of this service provision. Scope The supplier will provide a media monitoring and analysis tool to provide high-quality summaries, analysis and reports. This monitoring should be available in both automated and manual formats, including daily media roundups, as well as specific coverag

How to win contracts like this

• ✓Answer against the marking scheme, not the question text — Met Office scores each response, so map your evidence to the published criteria and weightings.
• ✓At £125,000, expect quality and social value to carry a large share of the score — price alone rarely wins services work.
• ✓Show recent, comparable delivery: name similar services contracts you've delivered for public bodies, with measurable outcomes.
• ✓Start early: it closes 21 August 2026 and a strong bid takes iteration.

BidWriter drafts your responses from your company profile, scores them against the marking scheme, and tracks your whole pipeline. Free to start — no card needed.

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