Who won: Media Buying

A public sector contract from Food Standards Agency. Below: what it involves and how to write a winning bid for it.

Buyer

Food Standards Agency

Published

22 June 2026

Region

UKE21

About this contract

Calling off from RM6364 Media and Creative Services Lot 1 . The lot is a single supplier lot and will be for a 2 year period with the option to extend for a further 1 year. The total value includes the 12 month optional extension period.

Who won contracts like this

✓Answer against the marking scheme, not the question text — Food Standards Agency scores each response, so map your evidence to the published criteria and weightings.
✓Lead with evidenced capability and social value — for public sector work these usually outweigh price.
✓Show recent, comparable delivery: name similar public sector contracts you've delivered for public bodies, with measurable outcomes.
✓This one's been awarded — but Food Standards Agency retenders on a cycle. Get matched the day the next one lands and start your draft early.

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