Live tender

How to win: Education Recruitment Advertising and Resourcing Services

A services contract from Southern Universities Management Services (SUMS), worth £80,000,000. Below: what it involves and how to write a winning bid for it.

Buyer

Southern Universities Management Services (SUMS)

Value

£80,000,000

Closing date

19 February 2027

About this contract

For the supply of Education Recruitment Advertising, Marketing, Attraction and Student Recruitment Services

How to win contracts like this

✓Answer against the marking scheme, not the question text — Southern Universities Management Services (SUMS) scores each response, so map your evidence to the published criteria and weightings.
✓At £80,000,000, expect quality and social value to carry a large share of the score — price alone rarely wins services work.
✓Show recent, comparable delivery: name similar services contracts you've delivered for public bodies, with measurable outcomes.
✓Start early: it closes 19 February 2027 and a strong bid takes iteration.

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