How to win: Communications, Creative and Print Services

About this contract

whg is seeking to appoint suppliers to provide Communications, Creative and Print Services. The procurement is divided into two Lots, with a separate contract to be awarded for each Lot. Suppliers may tender for one or both Lots and may be awarded one or both Lots. Lot 1 - Strategic Creative and Campaign Services whg requires the appointment of a single supplier to act as a strategic communications and creative campaign delivery agency, providing specialist support to the in-house Communications team. The Agency will be expected to deliver insight-led communications and marketing campaigns that achieve measurable outcomes and demonstrate value for money. In addition to campaign delivery, the Agency will act as a strategic partner, providing industry expertise, audience insight, market intelligence and innovative thinking to support whg's longer-term communications objectives. The Agency will be expected to demonstrate a strong understanding of the housing, public and charitable sectors and the ability to engage effectively with a range of stakeholders and key audience groups. Services may include, but are not limited to: • Insight gathering and audience research. • Campaign strateg

How to win contracts like this

• ✓Answer against the marking scheme, not the question text — WALSALL HOUSING GROUP LIMITED scores each response, so map your evidence to the published criteria and weightings.
• ✓Lead with evidenced capability and social value — for services work these usually outweigh price.
• ✓Show recent, comparable delivery: name similar services contracts you've delivered for public bodies, with measurable outcomes.
• ✓Start early: it closes 15 September 2026 and a strong bid takes iteration.

BidWriter drafts your responses from your company profile, scores them against the marking scheme, and tracks your whole pipeline. Free to start — no card needed.

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