Who won: Commercial Sponsorship Concessionary Service (Roundabout Sponsorship)

About this contract

Hull City Council (The Authority) has appointed Outdo Media Group Limited to supply a concessionaire service to provide commercial sponsorship services predominantly centred around roundabout sponsorship within the city of Hull. The contract is a concession contract. The current service is estimated to be valued at a total sponsorship income of around £50,000 per annum. The anticipated overall contract value including the extension period is £200,000. The tender was advertised as an open procedure consisting of a one stage process. The contract is anticipated to commence 1st October 2026 ending by 30th September 2029 with an option to extend for a period of 12 months.

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• ✓Answer against the marking scheme, not the question text — Hull City Council scores each response, so map your evidence to the published criteria and weightings.
• ✓Lead with evidenced capability and social value — for public sector work these usually outweigh price.
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