Who won: BTA2228 - Future Trends Insights

About this contract

VisitBritain is the national tourist board for Britain, with a role of boosting Britain’s appeal as a tourism destination, improving its ranking in the eyes of international leisure and business travellers and growing the value of the tourism economy by working in partnership with the industry and delivering inspirational marketing campaigns, driving visits and spend across the nations and regions of Britain. VisitBritain, in conjunction with VisitEngland (whose remit is primarily marketing England to domestic audiences and for improving England’s tourism product), and which together comprise the British Tourist Authority, are procuring an ongoing subscription for future trends insights. We have an ongoing requirement to (a) understand our audiences – present and future/potential visitors to Britain and (b) ensure that our insights and our decision making are forward-looking. Forward-looking insights are critical to VisitBritain

Who won contracts like this

• ✓Answer against the marking scheme, not the question text — British Tourist Authority t/a VisitBritain/VisitEngland scores each response, so map your evidence to the published criteria and weightings.
• ✓Lead with evidenced capability and social value — for public sector work these usually outweigh price.
• ✓Show recent, comparable delivery: name similar public sector contracts you've delivered for public bodies, with measurable outcomes.
• ✓This one's been awarded — but British Tourist Authority t/a VisitBritain/VisitEngland retenders on a cycle. Get matched the day the next one lands and start your draft early.

BidWriter drafts your responses from your company profile, scores them against the marking scheme, and tracks your whole pipeline. Free to start — no card needed.

Related resources