How to win: Alternative Provider Medical Services (APMS) at Cranbrook Medical Practice to NHS Devon Integrated Care Board

A services contract from NHS DEVON INTEGRATED CARE BOARD, worth £11,516,625. Below: what it involves and how to write a winning bid for it.

Buyer

NHS DEVON INTEGRATED CARE BOARD

Value

£11,516,625

Closing date

24 August 2026

About this contract

NHS Devon Integrated Care Board and NHS Cornwall and Isles of Scilly Integrated Care Board are currently working together in a formal "clustering" arrangement to prepare for their merger into a single new organisation (name to be confirmed) effective from 1st April 2027. NHS Devon Integrated Care Board are seeking to secure a prime provider with the capability and capacity to deliver an Alternative Provider Medical Service at Cranbrook Medical Practice, in line with specified requirements. The latest registered patient list size is 6,481 (June 2026). Cranbrook is a new and growing town in East Devon, located 9 kilometres (5.6 miles) east; north-east of Exeter city centre, just north-west of the village of Rockbeare. Cranbrook currently has around 3,000 residential properties and this is expected to rise to 8,000 by 2035, resulting in a population of circa 20,000. East Devon has some unique demographic statistics that can be used to shape the services of the new health community to meet the needs of the growing population. Devon is the fourth largest county in England, covering 2,534 square miles. The county council area has around 814,440 residents, with a higher proportion of old

How to win contracts like this

✓Answer against the marking scheme, not the question text — NHS DEVON INTEGRATED CARE BOARD scores each response, so map your evidence to the published criteria and weightings.
✓At £11,516,625, expect quality and social value to carry a large share of the score — price alone rarely wins services work.
✓Show recent, comparable delivery: name similar services contracts you've delivered for public bodies, with measurable outcomes.
✓Start early: it closes 24 August 2026 and a strong bid takes iteration.

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